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NRF 2020: Retail's Big Show is the central theme of the world's largest retail conference and expo currently happening in New York. The conference has become the powerhouse where we are witnessing the announcement of significant partnerships and the launch of cutting-edge technologies to strengthen connections between consumers and brands and empowering them to create an ever-lasting relationship with their customers. One such example of an impressive partnership at NRF was seen between Microsoft and SAP. They are all set to modernize and simplify the journeys of their retail customers as they move to the cloud while becoming an intelligent enterprise. Let's explore some innovation scenarios showcasing how the partnership between Microsoft and SAP will lay the foundation of groundbreaking retail concepts that will inspire retailers and delight consumers in 2020.